Retail Insider Media Ltd. Announces Spring 2022 Launch of Canada’s Premier Retail Industry Magazine Publication

Retail Insider Media Ltd. is proud to announce the introduction of its ground-breaking digital publication Retail Insider the magazine. Set for quarterly distribution, the magazine will launch its first issue in Spring 2022, further expanding the company’s already impressive media offering. It’s a product that’s been hotly anticipated by industry players across the country and will fill a void to become Canada’s only national retail magazine publication. And, according to Craig Patterson, Founder and President/CEO of Retail Insider Media Ltd., it’s doing so with the purpose of creating and providing the most engaging, thought-provoking and useful content for the industry’s decision-makers and their teams.

“The magazine is a really unique proposition in that it’s the only of its kind covering the trends and happenings shaping the current and future state of the retail industry in Canada,” he asserts. “It’s being developed mindfully by a team that understands both the publishing and retail industries and will quickly become recognized as a premier source for executives and their teams to gain critical information and insights related to their operations. And, we’re not only dedicated to identifying the trends. One of the mandates of the magazine is to dive deep into the challenges and opportunities facing retailers and brands through the development of research and expert analysis in order to provide a clear, holistic view of the changing landscape. In addition, content is being crafted and presented in a way, with creative storytelling, compelling stats and striking design, that will reflect the excitement and verve of retail.”

Tackling retail’s biggest challenges

The innovative publication is led by its Editor-in-Chief and long-time retail industry reporter and analyst, Sean Tarry. With a breadth of experience working within the publishing industry, which includes 11 years serving as Editor of Publications at Retail Council of Canada (RCC) and Editor-in-Chief of its award-winning but now defunct publication, Canadian Retailer magazine, Tarry brings with him unrivalled ability concerning magazine development and an acute awareness and understanding of the forcing functions regularly impacting businesses. This rare combination of editorial acumen, creativity and industry knowledge, says Patterson, sets him apart from most content creators, and made him the obvious choice to take charge of the magazine.

“I’ve known and have worked with Sean for a long time now,” he says. “Our paths crossed years ago at one of the many industry functions, and we quickly got to know each other through our common interests and dedication to covering the exciting world of retail. He’s a very thoughtful and intuitive journalist and editor who has an ear for a story and a real knack for speaking with industry professionals and observers to uncover the truths and insights most relevant to the continued growth and progress of the industry. Because he’s been covering the Canadian retail beat for so many years now, he’s amassed an incredible sense for the industry and developed a scope of expertise that is going to serve the magazine extremely well, allowing us to tackle issues from all angles.”

Research-driven reports

Patterson goes on to explain that the breadth of the issues featured will also be impressive, including everything from supply chain and logistics and human resources to the latest in enterprise technology and store design and operations. He says that the content will be meticulously developed with the intention of aiding the efforts of Canadian businesses of all sizes, operating in a multitude of categories and verticals. Each issue’s stellar schedule of content will also be complemented by a special piece of proprietary research conceived and produced in partnership with some of the country’s leading agencies and firms. And, explains Patterson, it will all be presented as a reflection of the industry, capturing the essence of everything that makes it so unique.

“We’re working on a lot of really interesting research projects that will be included within each issue as a special report featuring exclusive industry information and analysis,” he says. “For instance, within the first issue of the magazine, we’ll be providing some insights on plans around international brands entering the Canadian market and homegrown brands that are expanding their operations. Later in the year we’ll be releasing our Canadian Shopping Centre study as part of another issue as well as taking a look at the future of retail in Canada. It’s all very exciting and will serve as a platform to not only explore and dissect the retail ecosystem, but to highlight the innovation and creativity inherent within the Canadian retail industry, too, celebrating the incredible leaders and their teams who make it all happen.”

Highlighting innovation and creativity

In addition to the four digital issues of the publication, a special print edition of Retail Insider the magazine will be distributed, focussing on the latest advancements in store design, the evolution of the integrated retail experience and a recognition of the best of Canadian retail innovators. Offering such comprehensive and cutting-edge coverage of the Canadian retail scene, in combination with its position as the sole authority on the shifts and trends impacting the industry, the magazine seems to present the perfect platform for advertising and sponsorship. However, although Patterson recognizes the clear opportunities, he emphasizes his team’s commitment to creating and delivering a meaningful, inspirational and indispensable issue of content every quarter for their readers, growing the publication from its first release.

“The retail industry in Canada is so innovative, driven and diverse. We want to make sure that our coverage of the industry, and the way we present it to our readers, is representative of those characteristics, doing them justice. We want to become the go-to source for the most insightful, captivating and relevant research and narrative around the issues impacting retailers and their partners most. We’re looking forward to providing this for our readers. And, because the retail industry moves at such an incredibly fast pace, serving a consumer whose behaviours and attitudes are ever-changing, the potential for Retail Insider the magazine to establish a practical and essential purpose within the industry is immense.”

For advertising and sponsorship inquiries, to download a copy of Retail Insider the magazine’s 2022 media kit, or for more information about this unique and exciting publication, visit therimagazine.com